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Wednesday, April 4, 2012

Gender Marketing Survey: 87% of All Consumer Buying Decisions are Made by Women in U.S. Households - SocialMediadd

Houston, TX (PRWEB) March 29, 2012 In the recent gender marketing survey by G+ the following key statistics were identified:
-On average women decide:
91% of New Home Purchases
89% of New Bank Accounts
80% of Health Care Decisions
-The demographics for mothers are changing:
72% are working
42% are unwed
-Women make up less than half of the internet audience, but they generate 58% of e-commerce dollars.
Brandon Gaille, the CEO of SocialMediadd.com

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